As our world is becoming more digitalised, the need for digital marketing is getting more critical to the success of any business. Digital marketing includes many techniques, such as Search Engine Optimization (SEO), Social Media Marketing, Content Marketing, Pay Per Click and much more. SEO plays the most critical role in any digital marketing strategy. […]

Are you tired of not seeing the success you expected from your Adelaide business? You offer high-quality products or services, but somehow, you always feel that something is missing to make that connection with customers. After reading a lot about how critical SEO is to the growth of your Adelaide business, you finally decided to […]

The days are gone when people looked in the newspaper ads or the yellow pages to find a product or service provider. Today, the majority of customers are searching online. Home improvement is not an online business; it is hands-on! However, it still needs a strong online presence to connect with potential clients who are […]

Harsh truth: Customers won't be interested in purchasing a product they know nothing about. I mean, how will a potential customer even find your products if they don't even know they exist? On the other hand, you have worked hard on your e-commerce shop because you know you have something worthy to offer your customers. […]

People are no longer relying on the Yellow Pages or their neighbours’ referrals to hire a plumber or any other kind of service provider. It’s the internet and more specifically search engines such as Google, Yahoo and Bing that people go to when they need to hire a business. Just like before, listing your business […]

Search Engine Optimization (SEO) can be an excellent method to improve the online presence and increase the sales of almost any business. Although the results of SEO are very tempting, you should ask yourself first if your Adelaide business will benefit from SEO at its current stage. The fact is SEO cannot deliver reliable results […]

Search Engine Optimization (SEO) is a low-hanging fruit for any e-commerce portal. That is what experts say to describe how essential and effective e-commerce SEO is. Free, recurring, high-quality traffic on your website, who would not want that? Whenever you search for something on Google, the Search Engine Results Page (SERP) starts with a couple […]

As a roofer, you know your roofs inside and out. Websites, however, are a whole other world. Nonetheless, getting your roofing business's website into top shape is essential to your business growth. But fear not, online marketing isn't something you should be worrying about. While you focus on growing your roofing business, a marketing expert […]

Right now, a potential customer is probably using a search engine to look for the exact product or service you provide. Would you not want to catch that opportunity and put your business right in front of him or her? No one can deny that the quality of your product or service matters, but how […]

Common Social Media Marketing Mistakes Social media marketing has become a crucial part of all businesses, both big and small. It could be the competitive edge you need for your product to stand out in a highly saturated market. Consumers these days expect a lot and want to feel like they are being respected and […]

Perfecting Ecommerce SEO Perfecting ecommerce SEO requires much more than simply checking off a list of tasks, before your website will suddenly skyrocket to the top of Google’s listing; it is an ongoing process of persistently tweaking several elements of your website and measuring the results. The intensive, multifaceted process required for lasting SEO performance […]

If your website isn’t geared towards SEO, you’re missing out on traffic Imagine this predicament: you’ve recently spent thousands on a stunning new website and had expected the punters to come flooding in, but you’re getting nothing near an adequate return on investment. For all their Adobe Dreamweaver nous, did that overpriced web design firm […]

Using Content To Your Advantage In Bill Gates’ 1996 article, titled ‘content is king’, Gates wrote: ‘content is where I expect much of the real money will be made on the internet.’ Twenty-two years later, and the internet has been deluged by content. So much so, that regularly creating and sharing material is no longer […]

Social Media Marketing Social media and the marketing opportunities that it provides is a necessary obstacle that all businesses must navigate effectively. To put it simply, if a competitor has a social media marketing strategy and your business does not, it's possible they are finding new buyers and clients and you’re missing out. By implementing […]

SEO - Allowing Smaller Online Retailers To Compete Nowadays, online shopping for clothes, electronics, books and even groceries is easier than ever before. Australians rarely need to leave the comfort of their home to receive the goods they need or want. Fast delivery, friendly service and quality products have become the mantra for many online […]

How Does Social Media Marketing Work? It is hard to imagine a world without social media. Nowadays Facebook, Instagram and Twitter are seamlessly integrated into the everyday lives of millions. Whether it is used as a form of communication, or for recreational purposes, these platforms have millions of active users at any one time. At […]

Producing Creative Content The term ‘viral’ is very much a new title. The word describes pieces of media which get shared around the internet via social media platforms, blogs and news outlets. At SEO Marketer, we have seen content created for business reasons, (in the form of blog posts, video and even images) reach this […]

How eCommerce Is Changing The Retail Landscape As people gain access to new forms of technology and shift what they choose to spend their money on, retailers and eCommerce sites need to make a change to their marketing strategies in order to adapt to current times. While we are often filled with headlines of store […]

The Gold Mine that is Facebook Marketing  There is no market in the world as occupied as Facebook. The social media network has become a way of life for people around the world. Users regularly update their profiles with updates about daily life, using it as a means of communication with friends and family, and […]

The World of Facebook Marketing We know social media as that thing that everyone spends their time on; liking, tweeting and sharing various pieces of information to their confirmed list of friends or followers. The vast majority of the public don’t see Facebook, the world's most extensive online network, for what it really is - […]

In today’s market, social media is no longer just a part of our everyday routine. It can be a great foundation to boost your website’s SEO. At some stage you’ve probably heard some version of these statements before: “Social media and SEO go hand in hand”. “Social media can boost your SEO”. “A better social […]

The world is changing fast, and it is easy to be left behind when technology is making leaps and bounds every day. As all businesses make a transition to some kind of online presence, it is important to stay ahead of the curve. This is a comprehensive list of 12 things to focus on to […]

With social media marketing proving to have a 100% higher lead-to-close rate than that of outbound marketing it is no wonder that more and more businesses are using these platforms to get their brand out there. It doesn’t matter who you are, what you’re selling, or who you’re selling it to, using social media as […]

In 2017, the vast majority of the public can be found on social media platforms such as Facebook and Instagram. With the climbing usage of tools like this comes untapped marketing potential. Using the most frequented social site of Facebook, and it’s marginally smaller yet incredibly popular counterpart Instagram, business owners have been able to […]

So you’re thinking about starting a new website for your business? Good choice! In today’s technology-driven era, one of the most important ways for a business to connect with current or prospective clients is through their online presence. Quite simply, if you are not actively increasing or maintaining these mediums, your competitors could quickly surpass […]

Social media marketing is quickly becoming a powerful way for your business to reach prospects and customers. Your customers are already interacting with brands through social media, and if you’re not already communicating with your customers through social platforms like Facebook, Instagram, Twitter and Pinterest, you’re missing out! Effective social media marketing can bring remarkable […]

Your businesses website is one of the most important things you can do for your brand, but it comes with a few concerns that can leave business owners a little intimidated and confused. After all, there is so much more to a website than just an eye-catching design- it is also vital to infuse Search […]

Why is Facebook Re-Targeting So Important For Your Search Engine Strategy In this day and age, Facebook has become a staple in the day-to-day life of most people. The service provides endless options that help people with communication, vital information delivery and an outlet for entertainment. However, you may have never considered that Facebook’s functions […]

6 Reasons Why Organic SEO Is Better Than Adwords Pay-per-Click Marketing In the realm of online marketing, a question faced by businesses is ‘what is the best way to optimise search engines?’ A vital space, with the majority of people finding their desired website through Google, it is important to understand which option is the […]

How SEO Can Benefits Your Business This Year Gone are the days of scrolling through the white pages to locate your local plumber for that running tap. We live in a digital age where the answers to all of our questions, well almost all of them, are at our finger tips. When consumers are after […]