As our world is becoming more digitalised, the need for digital marketing is getting more critical to the success of any business. Digital marketing includes many techniques, such as Search Engine Optimization (SEO), Social Media Marketing, Content Marketing, Pay Per...

Are you tired of not seeing the success you expected from your Adelaide business? You offer high-quality products or services, but somehow, you always feel that something is missing to make that connection with customers. After reading a lot about how critical SEO is...

The days are gone when people looked in the newspaper ads or the yellow pages to find a product or service provider. Today, the majority of customers are searching online. Home improvement is not an online business; it is hands-on! However, it still needs a strong...

Harsh truth: Customers won't be interested in purchasing a product they know nothing about. I mean, how will a potential customer even find your products if they don't even know they exist? On the other hand, you have worked hard on your e-commerce shop because you...

People are no longer relying on the Yellow Pages or their neighbours’ referrals to hire a plumber or any other kind of service provider. It’s the internet and more specifically search engines such as Google, Yahoo and Bing that people go to when they need to hire a...

Search Engine Optimization (SEO) can be an excellent method to improve the online presence and increase the sales of almost any business. Although the results of SEO are very tempting, you should ask yourself first if your Adelaide business will benefit from SEO at...

Search Engine Optimization (SEO) is a low-hanging fruit for any e-commerce portal. That is what experts say to describe how essential and effective e-commerce SEO is. Free, recurring, high-quality traffic on your website, who would not want that? Whenever you search...

As a roofer, you know your roofs inside and out. Websites, however, are a whole other world. Nonetheless, getting your roofing business's website into top shape is essential to your business growth. But fear not, online marketing isn't something you should be worrying...

Right now, a potential customer is probably using a search engine to look for the exact product or service you provide. Would you not want to catch that opportunity and put your business right in front of him or her? No one can deny that the quality of your product or...

Common Social Media Marketing Mistakes Social media marketing has become a crucial part of all businesses, both big and small. It could be the competitive edge you need for your product to stand out in a highly saturated market. Consumers these days expect a lot and...

Perfecting Ecommerce SEO Perfecting ecommerce SEO requires much more than simply checking off a list of tasks, before your website will suddenly skyrocket to the top of Google’s listing; it is an ongoing process of persistently tweaking several elements of your...

If your website isn’t geared towards SEO, you’re missing out on traffic Imagine this predicament: you’ve recently spent thousands on a stunning new website and had expected the punters to come flooding in, but you’re getting nothing near an adequate return on...

Using Content To Your Advantage In Bill Gates’ 1996 article, titled ‘content is king’, Gates wrote: ‘content is where I expect much of the real money will be made on the internet.’ Twenty-two years later, and the internet has been deluged by content. So much so, that...

Social Media Marketing Social media and the marketing opportunities that it provides is a necessary obstacle that all businesses must navigate effectively. To put it simply, if a competitor has a social media marketing strategy and your business does not, it's...

SEO - Allowing Smaller Online Retailers To Compete Nowadays, online shopping for clothes, electronics, books and even groceries is easier than ever before. Australians rarely need to leave the comfort of their home to receive the goods they need or want. Fast...

How Does Social Media Marketing Work? It is hard to imagine a world without social media. Nowadays Facebook, Instagram and Twitter are seamlessly integrated into the everyday lives of millions. Whether it is used as a form of communication, or for recreational...

Producing Creative Content The term ‘viral’ is very much a new title. The word describes pieces of media which get shared around the internet via social media platforms, blogs and news outlets. At SEO Marketer, we have seen content created for business reasons, (in...

How eCommerce Is Changing The Retail Landscape As people gain access to new forms of technology and shift what they choose to spend their money on, retailers and eCommerce sites need to make a change to their marketing strategies in order to adapt to current times....

The Gold Mine that is Facebook Marketing  There is no market in the world as occupied as Facebook. The social media network has become a way of life for people around the world. Users regularly update their profiles with updates about daily life, using it as a means...

The World of Facebook Marketing We know social media as that thing that everyone spends their time on; liking, tweeting and sharing various pieces of information to their confirmed list of friends or followers. The vast majority of the public don’t see Facebook, the...